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The Madrid Protocol international filing system has been welcomed with open arms by Applicants residing, domiciled or having a business in its member countries. The Madrid Protocol simplifies the process of filing trademarks in various countries, having benefits such as a single filing procedure and fee for registration in any or all of its member countries (more than 80 countries to date), and does away with the requirement for lengthy translations of documents. This in turn makes such applications cost-efficient. Applicants are also able to file such applications directly with the World Intellectual Property Office (WIPO) themselves. All these perks have resulted in Madrid Protocol applications quickly rising in popularity with businessmen around the globe compared to conventional individual country registrations. | ||||||
